Such website builders are based on the business model called ‘freemium.’ This means that they offer a basic service absolutely for free. There are no time limits – you can use this tool as long as you want. But if one of the Premium plans is paid, you’re likely to get an opportunity to use your domain name and upgrade your website’s capabilities. But this Premium plan is not mandatory.
Note: In fact, creating a website or blog on WordPress CMS is similar to planning a trip alone. You’re planning a route, booking a hotel, and buying airline tickets and guided tours all by yourself. You also arrange getting a visa, if necessary. Conversely, using online website builders is like asking a travel agency to take care of everything: they offer you an “out-of-the-box” product. Though this comparison is too rough, I hope you’ve understood the difference.
With more than 11 million sites built on IM Creator, it's a popular option for a few reasons: there's an easy point-and-click interface, an extensive range of templates and images, and unlimited web hosting and domain services. Plus, the platform is scalable, and you can have either single or multipage layouts. This builder is unique for its built-in ecommerce tools, and offers SEO and Google Analytics to fully optimize your site for search engines.